Sam and his team, having worked hard to find an insight from data that they have received from their ecommerce team, finally find a meaningful insight after weeks of slicing and dicing the data. Excited, they walk in to a presentation to share the insight. Their presentation is structured like this: - We are here to make the following suggestions for an ecommerce strategy - The reasons we are...
Words have always been the most natural way to tell stories. However, the rising importance of data has created a new need for us, which is to tell a story with numbers. Something that doesn't come naturally to us. We have always presented an analysis of numbers. Hence, we are great at analysing the data but not so great at being able to use the insights from our data analysis to influence people...
This blog is part 2 of the Insights Inform But Don't Inspire blog. If you have not read part 1 of the blog, then I suggest you read it before you read this one. You can read blog 1 here. These learnings are from Brent Dykes's article in Forbes What can we learn from Semmelweis' experience? Semmelweis' data met three key criteria - it was truthful, valuable and actionable - but he ultimately...
Many of us misunderstand the word inspire. We think political leaders with a gift of the gab are inspirational but the word inspire actually meansTo fill (someone) with the urge or ability to do or feel something, especially to do something creative.So, if you communicate and it doesn't lead to an action, lack of inspiration could be the reason.The question I want to answer in this blog isIs it...
As I am doing more and more work on Data Storytelling, I am coming across examples that are demonstrative of the fact that our ability to data storytell is still at its embryonic stages. There are simple things that we agree with in theory but fail to apply. Here are some slides I have worked with that demonstrate my point. Now, as soon your audience look at this, the feeling they get is very...
I have written about my views on the obsession attached with collecting data on Feedback Forms for workshops, seminars and trainings in the past. But as I am reading and understanding more about Feedback I am developing some insights. The trend has been to centralise and standardise systems, collecting data on metrics on feedback for workshops, trainings, seminars etc. This can be helpful, but...