We have 2 reasons to celebrate and 1 issue to fix today. Happy 60th Birthday Steve Jobs (you are still more alive than some who are actually alive) and Happy Maiden Ruckusmaker day. This morning, the first thing I read was Seth's Blog on Ruckusmaker Day. The blog ended with these lines. Commit to articulating your point of view on one relevant issue, one news story, one personal issue. Every day...
Today, my story is based on personal experience and centered around Humility. Recently, I was at Changi Cove working with Doctors and Healthcare Leaders. It was a fun day of crafting Narrative Medicine that involved hospital deaths, brand positioning and leadership. At one stage, Dr Ben Tan (one of the participants) and I spent 20 mins working on one of his upcoming talks. Dr Tan asked questions...
My work gives me an opportunity to listen to a lot of good business stories. So naturally, I add those good stories to my story bank by writing the key details and tagging them with the most important point. However, sometimes I come across a business story that makes me want to work with the person that's telling the story. This happens when the incident being narrated exposes the entire fabric...
A few days ago my husband and I went to see a film. Before the movie started he went to buy a small bottle of water. When the cashier told him the bottle of water was $3, he returned the bottle and took back his money. I was aghast ! We had just paid $20 dollars for the movie tickets so $3 was nothing. And this was also the man who never hesitates to spend on holidays. How do you reconcile these...
Adam works as a corporate communications head in a hospital and is just about to announce a new initiative to the entire hospital, the formation of a Pediatric Rapid Response Team. So what is the Rapid Response Initiative? In the usual hospital setting, escalating care for a deteriorating patient is mostly a hierarchal process with nurses informing the ward doctors who will review the patient...
Last week I was in a meeting with a client and we were discussing the content for a keynote that I am delivering for their sales conference in April. We also spoke about a workshop for their Sales Team, and the same question came up again. Storytelling, what is the Return of Investment? I personally don't believe it's the right question to ask but not having an impactful answer has bothered me...