When you're listening to a speaker tell a story, if the speaker is a good storyteller, it will connect with you and you will be inspired. The connection happens because through the speaker's story, resonance is created and you feel seen, heard and valued. Even if the story is about the speaker or someone else, you are able to find yourself in it. For a storyteller on the stage Connection Who is...

In a corporate setting we are obsessed with many C's of communication : Clear, Credible, Concise. But we often ignore the most important C, which is connection. Connection is the key to action. Communication‚Üí Connection ‚Üí Action Having worked in and with corporates for over long time now, I have learnt that most corporate leaders are able to build connection and catalyse an action if they learn...

Just before dinner last night, my daughter and I were on the phone to my mother. At one stage during the call we had a big laugh. Later, during dinner my husband asked, " Why were you guys laughing?" I asked him, "Do you want the facts or the story? His response, which I had already anticipated was, "Just give me the facts, no time for a story." My daughter is better suited to give facts. So, I...

Here is how a story was titled : Announcing the launch of the cloud migration webinar. This is clearly a tactical title, a title that informs the tactic or put simply, informs what we are doing. Tactical titles do not address the "why" of the webinar. As a result, they fail to connect with the emotional state of the person we intend to serve by launching the webinar. How about we change the title...

As a leader you witness sinking morale in your organisation due to factors outside of your control. You are confident that employee care will always be your top priority no matter what the situation. In fact, putting employees care has been the company's priority since its inception. Today, you want to remind people how they have been cared for all these years and how the company will continue to...

Repeatedly, we make the mistake of following the traditional path to making a change happen by doing the following. We find the problem. We figure out a solution. We tell the story of the solution aka marketing our solutions. Where in this process do we ask ourselves the question, "Who is the audience?" Now, you may turn around and say, the story is for our customers or our teams or our leaders...