You get an email, call or a message which states, "We are looking for someone to help us with XYZ. Can we discuss further?" You know you are the right person for the job. But then begins the process, the long process of convincing everyone that you are the right person for the job.The process of convincing, most likely will have the following steps, Submit a proposal Share your CV Have a meeting...

I can't possibly tell my 12 year old to not be on social media. Soon enough she will be there. But what I can do, is to teach her the best use of it as I am figuring it out too. One of the biggest downsides of social media, for young girls in particular, is this overwhelming pressure that comes from the commentary of others on the fancies of their own lives. There is plenty of research available...

Everyone wants quick tips and techniques. Subject matter experts are invited to events to teach quick tips and techniques. I am several times introduced as someone who can give quick tips and techniques on Storytelling. But here is the reality, quick tips and techniques are not the key differentiator between loser and winners. So when someone says to you publish a blog on Tuesday, that quick tip...

Your customers don't buy a product; they buy a story. If they like the product, they'll share the story with a wider audience. The two entrepreneurs behind the fashion retailer UNTUCKit understand the power of story to sell a brand. And they know the power of simplicity in telling that story. This week UNTUCKit announced its first overseas expansion. With more than 80 locations in North America...

In an uncertain world, we seek for certainty. When managing business profitability, cost saving strategy brings that certainty and as result we latch on to it. And then we build tactics around the strategy of cost saving. Here are some tactics of a 5 Star Hotel to live the cost saving strategy: Remove coffee and tea urns and replace them with sachets Remove fresh milk and get UHT milk pods Reduce...

Despite great opportunities and offers, the thought of setting up new offices in new countries has never been exciting for me.Not exciting because it required developing new relationships. New relationships, with clients, vendors, new team members etc. The foundation of every relationship is trust and trust is earned overtime, that is why we have to take a leap of faith in new relationship...