Storytelling : "Clear Communication Falls on Deaf Ears

The Cambridge Dictionary defines "clear" as: "Easy to understand, hear, read, or see."

However, many communication attempts fail even when they are easy to understand, hear, read, or see. Why? Because they lack connection. It's not just clear communication that moves people to action—it's the connection within it that truly makes an impact.

Take a look at the news today. Much of it is clear, but it doesn't connect. As a result, it drives no meaningful action or positive outcomes.

When the goal of communication is to connect, storytelling is your most powerful tool.

To learn more about storytelling, check out my book:

(released August 15, 2024).

This book has been recognized as:

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